Whether you love the 14th of February or not, it's always good for a few stories.
This morning we read that 15% of women buy flowers for themselves on Valentine's Day. That actually didn't surprise me. I worked with a young woman who one year, wanted to get back at a co-worker she used to date. What better way than to send yourself flowers from Secret Admirer "Tom". And from what I observed, it worked, he REALLY got jealous!
Quick side note, if you plan on getting someone flowers...1) Make sure they're not allergic (it happens) and 2) don't take flowers from the cemetery. I dated a guy who actually admitted he grabbed the flowers from the cemetery because the flower shops were closed. Needless to say the relationship didn't last very long.
If you're spending the holiday with a loved one or not, at least try to do something that you enjoy and maybe it's simply buying yourself some flowers.